Did you know you can extend your marketing messages beyond your existing followers and connections on Facebook, LinkedIn, and other channels through boosted and sponsored updates? We recommend performing a test either on Facebook or … [Read more...]
Archives for November 2019
Rise to the Occasion with a Clear Digital Marketing Plan
How much time a day do you spend with technology? According to CNN, the average American spends 10 hours a day in front of some kind of screen. With eight hours of sleep time, that means that more than 60 percent of your waking hours are … [Read more...]
Important Design Elements that Your Website Should Have
There has been a lot of testing and research done over the past couple of years, and it’s no surprise that more people are using mobile devices to find products or services. The one thing that may or may not come as a surprise is that many … [Read more...]
Online Ad Pricing Models: Which is Best for Your Business?
Digital advertising has been proven to be an effective tactic to increase your business’s visibility, traffic and sales. And there are many different digital advertising pricing models to choose from. Here are 6: 1. Cost-per-click (CPC) – … [Read more...]
7 Digital Marketing Trends You Should Act On
Have you ran a digital marketing campaign for your business before? What tactics and channels did you use? Here are 7 digital marketing trends you should know: - Content marketing is still the dominant technique. - Top 3 B2C content … [Read more...]
How Optimizing Your Websites and Landing Pages Will Increase Conversions
It might surprise you to know that a lot of business owners don’t optimize their websites. And when we talk about optimization, we are not just talking about the speed of your website, although that is a big factor when it comes to the … [Read more...]
How to Leverage Digital Word-of-Mouth Marketing for Your Business
Many businesses seem not to be taking advantage of online word-of-mouth marketing. In fact, some businesses don’t understand how it can be leveraged so that they can take advantage of the huge rewards it brings. One thing to remember … [Read more...]
Generate Leads for your Small Local Business Today!
Make your business visible online, and you will get a larger share of customers. Operating a small and local business doesn’t mean you cannot increase your customers and scale. Get a Website. Don’t you have a website yet? Where have you … [Read more...]
Why You Should Optimize Your Website
An optimized website means that it is structured, coded, designed, and has content published in a way that will allow Google to rank it. Why is this important? Well, if Google can read your website correctly and interpret your content then … [Read more...]
Does Social Media Marketing Work?
LinkedIn has 467 million users. That’s a huge audience. Facebook has an astonishing 2 billion daily users. There are 974 million Twitter accounts. The list goes on, and the audiences continue to grow. It’s obvious that if you want to … [Read more...]